I find car-themed watches to be a bit of a minefield. One filled with many cringe-worthy attempts at reaching wider sales demographics. But, unlike the logo-stamped quartz wall clock you’ve stared at while waiting for your car to be serviced at the brand dealership—or the matching wrist-sized version the manager wears—some brands simply get it […]

Visit Can Car-Themed Watches Be Cool? These Options From IWC, TAG Heuer, Autodromo, Porsche Design, Bell&Ross And Laurent Ferrier Sure Are to read the full article.

Let’s start with a bit of mindfulness before we answer the question of whether conglomerates are eroding the origins of luxury watchmaking. The ultimate luxuries in life are gratefulness and contentment. You can’t buy them, yet their availability is unlimited for those who are open to them. Material luxury, on the other hand, is the […]

Visit Are Conglomerates Eroding The Origins Of Luxury Watchmaking? to read the full article.

It’s Friday, and that means another Top 5! This week’s topic is a follow-up to last week’s list. We decided to shake things up a bit compared to previous weeks where we focused solely on watches. Last week, we took a look at the five best watch brand ambassadors, so this week, we have compiled […]

Visit Fratello’s Top 5 Worst Watch Brand Ambassadors Ever to read the full article.

“Go anywhere, do anything” (GADA) watches are an interesting concept, but what does “go anywhere, do anything” actually mean? Does a watch like this need to be able to handle pretty much anything, or can it simply be the watch that we choose to accompany us on life’s adventures? Perhaps it’s both and one more […]

Visit Henry’s GADA Watch — The IWC Mark XV IW325301 to read the full article.

Platinum is the heaviest of precious metals. It’s hypoallergenic and unaffected by water and air. At the same time, it’s also one of the rarest precious metals out there and is 30 times rarer than gold. This also means we need to be careful not to exhaust the earth’s platinum stock. That’s why it might […]

Visit Pre-Owned Spotlight: Pricey Platinum Pieces From Patek, MB&F, Breguet, And More to read the full article.

If I were to ask what IWC’s worst model line is, how many of you would say, “the Da Vinci”? While perhaps not everyone would share that opinion, I’ve always found it unfortunate how many people think so. Granted, I like IWC’s pilot’s watches and the Portugieser just as much as the next enthusiast. I […]

Visit Wrist Game Or Crying Shame: IWC Da Vinci Perpetual Calendar Ref. 3750 to read the full article.

Welcome one and all to this week’s episode of Fratello On Air. As Mike is out of town, Balazs invites Nacho — who happened to be in Germany — to join him for a chat. Today’s installment brings you a loosely structured discussion. The guys talk about their current comings and goings before steering into […]

Visit Fratello On Air: Watch News, First Impressions Of Classic Watches From TAG Heuer, IWC, And Grand Seiko, And Other Rambling to read the full article.

What if you like a watch but you dislike the brand that made it? There’s a light-hearted question to ponder this Saturday morning. We all have watch brands that are close to our hearts as well as some that are really not. We know it doesn’t matter in the big picture, but some brands tend […]

Visit What If You Like A Watch From A Brand That You Don’t? to read the full article.

Luxury is heavy, and functionality is light. If that’s true, the battle of gold versus titanium has an easily predictable outcome. Still, isn’t great comfort also a luxury? And when titanium is not only used for its lack of weight but also for its special hue, the mythical transition metal that was discovered in 1791 […]

Visit Eight Watches That Look Best In Titanium — Featuring Longines, Grand Seiko, Omega, And G-Shock to read the full article.

A part of what makes the watch hobby so enjoyable is the massive amount of things to explore beyond just the watches themselves. For instance, even if you’re a “one-watch” enthusiast, that still leaves open the world of straps to spice things up or tone things down, movements/technical aspects of the watch world, brand history, […]

Visit One Collector’s Tips On Watch Storage — How Henry Stores His Tudor, IWC, Doxa, And More to read the full article.